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Within the framework of the EU project CreArt, Croatian Association of Fine Artists will once again mark this year’s European day of artistic creativity on March 21, by implementing the project entitled Art in the Community: Redefining Heritage of the Association of Artists Zemlja.
Under the guidance of the authors of the project, Maja Flajsig i Josip Zanki with the aim of examining one of the most important points in Croatian art history, which is the legacy of the Association of Artists Zemlja and of Krsto Hegedušić in the contemporary context.
The Art in the Community: Redefining Heritage of the Association of Artists Zemlja project will be based on exchanging experiences, a reciprocal collaboration of artists and work within the local community and students' research work (ethnography and field training). It examines legacy of the Association of Artists Zemlja and of Krsto Hegedušić in the contemporary context, not only to bring it closer to the international framework, but to derail marginal cultures and phenomena from a postcolonial discourse, in which they are viewed only as a part of ethnographic research and not as equal to other art practices. Within the framework of the Art in the Community: Redefining Heritage of the Association of Artists Zemlja project, the established paradigms related to Krsto Hegedušić, the Association of Artists Zemlja and naive art are examined, i.e. their goals, methodology, character of art created between categories and systems of functioning in a political context.
Part of the project will consist of student research of the Hlebine and Velebit phenomena linked through workshops, public lectures and research under the mentorship of Nevena Škrbić Alempijević from the Department of Ethnology and Cultural Anthropology, Faculty of Humanities and Social Sciences. The other student research section is represented by Sebastijan Dračić and students of the Academy of Fine Arts, who will create joint collaborative works in workshops with local naive artists in Hlebine and Koprivnica. Mount Velebit (Paklenica National Park) will be the location where they will organize workshops together with mountaineers, tourists and locals, based on the traditional skills of the area and implement art interventions. Bojan Mrđenović, Luka Hrgović, Maja Rožman and Mark Cullen, will participate in the workshop and exhibition part of the project. Their works will be exhibited at the Karas Gallery, together with the works of students and naive artists.
As a key part of project, on March 21. at the Academy of Fine Arts (formerly Hegedušić's master workshop, current Department of Art Conservation and Restoration) will be organised workshops, presentation and exhibition based on archival materials and artwork related to Hegedušić and his students.
At the workshop naive artists will teach students and visitors about glass painting and other traditional techniques of naive painting.
Scientific conference will be held at the Academy of Fine Arts in Zagreb 7th of May, dedicated to the legacy of Krsto Hegedušić, and especially to the work done in the Association of Artists Zemlja and to mentoring work within the Academy of Fine Arts' master workshop. The project presentation and video-screening will take place at Pallas Project/Studios in Dublin, Krsto Hegedušić Gallery in Petrinja and the Gallery of Naive Art in Hlebine during fall 2020.